Doug Lockyer

In New Zealand and Australia, the friendly Gecko (Hoplodactylus granulatus, or Hoplodactylus pacificus) is renown for changing its patterns (though not its general color, to blend with the environment. Geckos in the Pacific Rim (especially South East Asia) are also considered lucky. Notably, the geckos in New Zealand are unique for bearing live young. Kind of pointless; bearing dead young, wouldn't you think? Actually, what we mean is that they don't bother with eggs. Just thought you should know.

When Doug founded Art Gecko (a play on Art Deco) and Studio Gecko, he wanted to indicate a behind the scenes, adaptable prowess and to engender a positive, creative response.

The hand tooled type style and the watercolor illustration established the illustrative creativity, and the clean bold layout set the design tone the firm wanted. The bulk of Gecko's work was highly illustrative in nature, so the theme carried well.