| After
the dot-com industry collapse, Doug resurrected the Riptide brand
and invested in the development of a suite of software products
in an attempt to reposition the enterprise firmly within the emergent
web services sphere, as a provider of sophisticated business intelligence,
event scheduling and transaction security tools.
Strategically
this direction may have had merit, but tactically did not execute
without a client base or sufficient capital to prove out the strategy.
After
personally investing in excess of half a million dollars, Doug executed
a strategic coup and gave up self-financed technology development
to take up a position as a parent.
|